Mesa is trying a new strategy to attract retail. It has an online survey available through April 30 for residents to share opinions about the current retail landscape, including restaurants, shops and entertainment.

The bilingual survey asks people to rank their top three dining preferences — everything from fine dining, to pet-friendly to food trucks. The city also wants to know what kind of businesses residents leave Mesa to visit.

Results will help the city’s economic development department create a retail attraction strategy.

“Staying in Mesa to shop and dine lessens drive times and keeps sales tax dollars here in our community where those dollars fund important services our residents use daily," said Mesa economic development director Jaye O’Donnell in a prepared statement.

Surprise shares survey results

Surprise has been administering similar surveys for a few years. The city says it’s helped convince certain businesses there’s a demand for their products and services. On April 15, Surprise released its latest results involving more than 5,000 responses.

Top 3 desired restaurants:

1. The Cheesecake Factory
2. P.F. Chang’s
3. BJ’s Restaurant and Brewhouse

Top 3 desired retailers:

1. IKEA
2. Whole Foods Market
3. JOANN Fabric and Craft Store 

The most desired dining experiences:

1. Unique foodie eats
2. Fine dining
3. Eat-ertainment