George P. Bush will run for Texas land commissioner in 2014.
For months, there has been speculation surrounding what office Bush — the Latino nephew of one U.S. President and grandson of another — would go after.
Two months after submitting paperwork with the Texas Ethics Commission, which allowed him to raise money for state elections, he raked in $1.3 million.
This was a huge sum for a candidate who had yet to announce his official campaign run.
On Thursday, Bush unveiled his campaign as any savvy politician would — via Twitter:
George P. Bush Tweet
Bush's tweet was referencing his conversation with the current land commissioner, Jerry Patterson, who plans to run for the lieutenant governor in 2014.
Bush also released a two-minute YouTube video:
George P. Bush for Texas Land CommissionerGeorge P. Bush's announcement video for Texas land commissioner
Explaining why he decided to run for office, Bush may have foreshadowed a motif in his campaign, his dedication to his powerful family.
“The lesson 'Ganny' [Former First Lady Barbra Bush] taught me was the importance of public service.”